For studio owners

The growth blog

Practical guides on local SEO, Google Maps, reviews, and member retention. Written for Pilates, Yoga, and boutique fitness studios.

Local SEO

The Exact Google Business Profile Checklist for Pilates & Yoga Studios (12 Things to Fix This Week)

Most studio owners set up their Google Business Profile once and forget it. Here's the 12-point checklist we use to rank boutique fitness studios on Google Maps, specific to Pilates, Yoga, and HIIT.

October 20, 2025 · 8 min read

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Marketing Strategy
Local SEO vs. Instagram: Where Should a Gym Actually Focus First?

Every gym owner watches competitors post on Instagram daily and wonders if they're falling behind. Here's the honest answer: search intent beats scroll intent, and the math is not close.

October 27, 2025 · 7 min read

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The Exact Google Business Profile Checklist for Pilates & Yoga Studios (12 Things to Fix This Week)

Local SEO vs. Instagram: Where Should a Gym Actually Focus First?

See what your studio could be doing on Google.